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Teresa Barros - ESTGF-IPP (Authors)
2173 - BRAND RELATIONSHIPS IDENTITY AND REPUTATION: THE CASE OF TWO EUROPEAN UNIVERSITY BRANDS
Wednesday, June 1, 2016 - Slot 3 (16:30 - 18:00) - IAE Building - Room 301
Marketing Strategies (Functionary)
Wednesday, June 1, 2016 - Slot 3 (16:30 - 18:00) - IAE Building - Room 301
Csr And Brand (Functionary)
Thursday, June 2, 2016 - Slot 5 (16:30 - 18:00) - IAE Building - Room 301